Orchestrate! Rise of the Marketing Power Couple Tuesday, May 16, marked the launch of the Orchestrate! movement. The first event to celebrate Account-Based Orchestration. In this first event we dug deep into an amazing facet of Orchestration, how the left-brain meets...read more
"Integrations with Salesforce CRM, Marketo, Oracle Eloqua, HubSpot and Salesforce Pardot to help users better connect account data across platforms." "Target accounts and their buyers exist across platforms and engage across channels." A recent article in Demand Gen...read more
The content's going to be AMAZING! This week's been filled with finalizing all the details but the most rewarding part is to see the content come together. Over the last few days I've had the opportunity to meet with our speakers, and can't describe how exciting this...read more
Hear From the Experts
Don’t Take Our Word For It!
“We’ve achieved incredible results: 300% increase in target account coverage, 500% increase in buying center coverage within target accounts, and a 200% lift in the average ACV of ABM deals vs. non-ABM deals"
“ZenIQ SmartPlays identified 6,000 new buyers (a 500% improvement in coverage), and 30% of them have already transitioned to Sales Accepted! Our marketing and sales teams are ecstatic”
Alla Oks, VP, Demand Generation
“The community around SmartPlays is where the world’s best marketers come to share their innovations, learn from one another, and experiment, rapidly iterating on each other’s ideas to solve pressing marketing and sales problems every day.”
Marketing Consultant and Former SiriusDecisions Analyst
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